Analyze the Factors Affecting the Annual Consumption Pattern of Soft Drinks

ACKN Table of Contents realization1 ABSTRACT2 Exploratory Research (Preliminary Investigation):8 concentrate on Group Interview:8 Advantages:9 Disadvantages:9 Variables identify from Focus Group word10 Primary Data Collection11 DATA REPRESENTATION13 debate digest18 Reliability of data & sample enough (KMO and bartlett pear`s test):18 Communality common factor variance:19 astragal plot prohibitedline21 Component matrix22 Rotated subdivision matrix23 end point OF FACTOR ANALYSIS:24 REGRESSION ANALYSIS26 CONCLUSION30 REFERENCES31 1 ACKNOWLEDGEMENT February 16, 2012 We take this opportunity to thank Prof. Sreejesh, our worthy BRM faculty, who evaluate the proposal of marriage of this project and ,guided us through turn up with his worthful ideas and suggestions. We are also grateful to him for helping us out at to each one stage and solving each small(a) wonder and doubt with patience. We would also like to thank our disciple f riends at IBS Hyderabad for sparing their valuable time in filling out our questionnaires with lot of patience. Finally, we would like to thank each different for our termination to complete this project and our undying support to each other. ABSTRACT This seek project is an attempt to analyze the factors bear on the annual uptake pattern of soft drinks in Hyderabad. The dissemble of various factors such as variety, price, advertisement effect, packaging, ambiance, availability, quality, taste, size of bottle, health and hygiene give be analyzed. The study is based on primary data collected from students of IBS Hyderabad with the help of a coordinate questionnaire. Data digest is done using SPSS software. The statistical analysis method utilise in this study is Factor analysis and Regression Analysis. question OBJECTIVES 1. To find out the factors affecting the usance pattern, in terms of quantity, of soft drinks in Hyderabad. 2. Predicting the e xtent of sport in...If you want to shrink ! a full essay, order it on our website: BestEssayCheap.com

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